BeCause provides Booking.com with API for third-party sustainability certification data

It will enable Booking.com to automate the way it updates and manages third-party sustainability certifications on its platform

Start-up enterprise software company BeCause has announced a new partnership with global online travel platform Booking.com. 

Through BeCause’s dedicated API, which helps organisations collect, coordinate, and communicate their sustainability data, Booking.com will be able to receive updated data in real time about accommodations that have earned an array of more than 40 recognised third-party sustainability certifications. 

This will allow the company to present more reliable, up-to-date information about those accommodations with a third-party certification, so travellers can make a more informed choice for their next trip.  

The ability to transparently communicate credible sustainability information is increasingly crucial for companies like Booking.com, as a growing number of people continue to indicate that they prefer more sustainable travel choices. 

According to Booking.com’s latest Sustainable Travel Report, 57% of global travellers say they would feel better about staying in a particular accommodation if they knew it had a sustainable certification, and 81% say sustainable travel is important to them.

Based on its Sustainability Management Hub platform, BeCause developed an API solution specifically for Booking.com’s needs. 

Booking.com wanted an “efficient, scalable” way to receive data from accommodations certified according to the Global Sustainable Tourism Council (GSTC) recognised standards, among others. 

The BeCause solution also maps standards from over 40 certifications that align with GSTC criteria to the data provided by tens of thousands of individual properties worldwide.

“Through our partnership with BeCause and the technical solutions they have created specifically for our platform, we’ve streamlined how we receive sustainability information from our accommodation partners that have invested in achieving a credible third-party certification, allowing us to focus our efforts internally on those areas where we can further innovate and have the most impact,” says Thomas Loughlin, sustainability manager of Booking.com. 

“We get the accurate, trustworthy data that we need in real time, which we can then in turn automatically present to our customers, enabling them to make more informed decisions about how they choose to travel.”‍

Frederik Rubens Steensgaard, CEO and co-founder of BeCause, said: “Working with Booking.com, which beyond having an extensive global reach, has an equally considerable reputation for being a leader in sustainability issues and efforts, is a significant deal for our startup.

“It’s an ideal fit in terms of vision, needs and capability, and we look forward to helping Booking.com expand its sustainability data management capabilities even further as our partnership continues.”
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