Appointment will bolster firm's global expansion plans
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Hablo welcomes Greig White as head of travel trade
Travel software Hablo has announced the latest addition to its team with the appointment of Greig White as the head of travel trade.
White joins from Loganair, where he spent the last five years. Prior to that he spent six years at Etihad Airways.
White was “pivotal” in fostering strong partnerships and driving growth for both airlines.
He was the first person to win the SPAA Airline Executive of the Year Award with the two separate airlines, once in 2016 and then again in 2022.
With a remarkable track record of accomplishments in the aviation and travel industry, Greig brings a wealth of expertise to further propel Hablo's global expansion plans.
In his new role, White will lead the travel trade division, where he will be tasked with developing and executing a comprehensive strategy to establish and strengthen partnerships with travel agencies, tour operators, airlines, hotels, cruise lines, and other trade partners.
His “deep” industry knowledge, “innovative” thinking, and commitment to delivering “outstanding results” will be “instrumental” in Hablo’s global expansion plans.
Russell Meara, managing director of Hablo, said: "We are thrilled to welcome Greig White to the Hablo team.
“His extensive experience, leadership, and passion for the travel industry align perfectly with our mission to revolutionize the way the travel industry connects.
“With Greig at the helm of our Travel Trade division, we are confident that we will reach new heights and form even more successful partnerships in the industry around the world."
White added: "I am honoured to join the Hablo family and embrace this new challenge as Head of Travel Trade.
“It's an incredibly dynamic time for the travel industry, and I am eager to leverage my experience to strengthen our connections within the global travel trade sector.
“I look forward to working with the dedicated and talented team at Hablo to achieve our shared vision of creating a new digital home for the travel industry."
