The UK taxi comparison site will donate £1 for every booking made for journeys in December and January on its website and app and on partner channels
Minicabit launches 'Fares that Care' campaign to support NHS staff
Taxi price comparison site minicabit.com has launched a campaign to support NHS staff that will see money donated for every booking made for journeys in December and January.
Fares that Care will support the wellbeing of NHS staff, patients and communities with £1 donated to NHS Charities Together for every cab trip booked on its website and app.
A donation will also be made for bookings made through partner channels including Heathrow, booking.com, Expedia, Stansted. Journeys must be completed by January 31.
The campaign builds on minicabit’s support for the NHS during the COVID pandemic when it raised over £250,000 to fund free cab trips for NHS staff to reach the frontline when public transport was restricted.
Amer Hasan, chief executive of minicabit, said : “Since the peak of the pandemic, the challenges that NHS staff and their communities face have only gotten tougher, especially this winter.
“Minicabit stepped up when transport was a key concern, now the issues are broader. So we approached NHS Charities Together as its network of 230 NHS charities across the UK means reaching those in need on a much wider scale as they know where help is needed most.”
Ellie Orton OBE, chief executive of NHS Charities Together, said “We’re delighted that minicabit has stepped up again to help us support our NHS staff, patients and communities all over the UK.
“At a busy time when people are booking travel for their Xmas parties and airport trips UK wide, minicabit donating from its own revenues will mean a lot to the charities we support in this crucial winter period.
“We hope many will take advantage of its cab fares that care, and help the NHS go a bit further for everyone this Christmas.”
The launch of Fares that Care comes as minicabit reported December revenues on track to exceed 2019 levels as demand for its UK wide airport transfers surges, particularly due to ongoing rail strikes.