Element strikes partnership with Amadeus to deliver cytric corporate travel tech to clients

Deal between GDS and specialist SME technology intermediary covers the UK, Europe, the Middle East and Africa

Amadeus is to partner with corporate travel technology intermediary element to supply the cytric Travel & Expense solution to small and medium sized travel businesses.

The new partnership between covers the UK, Europe, the Middle East and Africa. The services and solutions are being made available to business travel agents from today.

Element said it expects to see a rebound in business travel in 2021 as corporates look to get back to face-to-face meetings and event.

The firm said this will make duty of care and using latest technology to augment travel agency abilities to instil confidence in travellers will be all the more important.

Cytric provided users with an integrated travel management and expense solution that is available 24/7 across desktop and mobile devices.

Gavin Smith, director of Element Travel Technology, said: “cytric Travel & Expense is a powerful travel management solution.

“This exciting new partnership means that SME business travel agents will be able to harness the latest technology and crucially, benefit from the expertise and guidance of Element’s team of implementation experts.

“Our purpose is simple, to enable small and medium-sized business travel agencies to access better technology and subsequently be more efficient, deliver better customer service and improve the bottom line.

“This new partnership with Amadeus helps us to achieve all this and more.”

Vasken Tokatlian, head of partnerships and alliances, corporations at Amadeus said: “Working with Element adds a new dimension to our partner ecosystem.

“Now we will be able to reach even more business travel resellers who see the value in offering cytric Travel & Expense, which is a leading, integrated travel and expense management solution.

“We want to extend the benefits of automated and digitalised processes to corporations of all shapes and sizes, and this includes the business travel agencies that support them.

“All business travel agencies need the ability to make corporate travel more efficient and optimised in a traveller-friendly manner, which is exactly what cytric Travel & Expense delivers to thousands of customers.”