Budget carrier easyJet has chosen technology developer ATCORE Group to build its new holidays booking and reservation platform.
The announcement was made this morning as Luton-based easyJet gave a trading update to the City.
EasyJet, under new chief executive Johan Lundgren, has signalled its intention to take greater control of its holidays division which has to date been operated as a partnership fulfilled by a third party beds supplier.
The current partner is Hotelbeds’ Hotelopia who took over from Lowcost Holiday Group in 2014.
The airline has brought in experienced tour operating know how from Lundgren’s former employer Tui Group as it targets the 20 million passengers a year that book accommodation to go with an easyJet flight but not with the carrier.
EasyJet Holidays, which will operate as a standalone division within the company, will adopt ATCORE’s widely used Atcom platform.
Atcom is a leading holiday technology platform, powering over £12 billion in bookings annually and used by a number of the largest operators across the UK, Europe and north America.
Dave Cruickshank, ATCORE Group chief executive, said: “We are excited to be partnering with Garry Wilson and his team at easyJet Holidays.
“With the Atcom platform at the heart of the booking process it further demonstrates ATCORE as the technology partner of choice for the world’s leading holiday operators”.
Wilson, easyJet Holidays chief executive, added: “We’re gearing up for the launch of our holidays business and we’re delighted to have appointed ATCORE, a best in class technology provider.
“ATCORE is uniquely placed to develop a platform that can provide a bespoke easyJet Holidays product and customer proposition that can scale across all of easyJet’s markets as we grow.”