RoomRaccoon announce Adam Clarke as chief revenue officer

He's been promoted from VP of sales and marketing

 RoomRaccoon, a leading 

Hotel management system for independent hotels RoomRaccoon has announced the promotion of Adam Clarke to his new role of chief revenue officer (CRO). 

In his new role, Clarke will lead the company's revenue generation efforts, focusing on driving growth, expanding market share, and enhancing customer satisfaction. 

He will oversee all revenue-related functions, including sales, marketing and customer success. 

His role will be instrumental in expanding RoomRaccoon's global presence and strengthening relationships with existing and new clients.

For the last decade, Clarke has held senior leadership positions across several hospitality technology companies in various sales, marketing and commercial functions. 

He joined RoomRaccoon in October 2019 and played a "pivotal role in strengthening its position as a leading technology solution" for independent hotels in Europe, Southern Africa and North America in his role as VP of sales and marketing. 

Tymen van Dyl, CEO and founder of RoomRaccoon, said: “I am pleased to announce the promotion of Adam to the chief revenue officer of RoomRaccoon. 

"His exceptional leadership and strategic insight have been integral to our past successes, and I have no doubt that he will continue to guide us to new heights with his dedication and vision.”

Clarke said: “I am proud to lead the RoomRaccoon team in our exciting new chapter of growth as chief revenue officer. 

"The progress we've made over the past few years has been incredible, and I am confident that we can build on our past achievements to gain even more success in the future. 

"Following the recent acquisition of iHotelligence, the future of RoomRaccoon is looking bright and I am excited to work with our team to achieve our goals and make a positive impact in the industry.”