Fairmont Hotels & Resorts has developed on iPhone App to tap into mobile technology for room bookings and providing other information.
The app has been created by the luxury group to provide access to reservation systems, hotel information, packages and destination recommendations.
Downloadable from the Apple iTines store, the app offers company images of hotels alongside user-generated photographs from EveryonesAnOriginal.com, Fairmont’s online community.
Members of guest recognition programme Fairmont President’s Club will have access to their account, including stay history, future reservations, and the option to update their personal profiles.
The company’s brand marketing and communication vice-president Brian Richardson said: “As more people rely on their mobile devices for every day functions, we are committed to providing products that suit their needs.
“By creating this new way to interact with our properties, we hope to make their stay easier than ever.
“Our guests are busier than ever, and this new App provides a quick resource for individual profiles of each of our hotels, complete with room descriptions and restaurant details, which will make booking a stay on the go quick and simple for our guests.”