Zamna partners with Westjet on invisible passenger ID verification

Zamna partners with Westjet on invisible passenger ID verification

The partners have completed a successful trial on routes between Canada and the UK

Blockchain traveller ID company Zamna has completed a successful pilot programme with Canadian carrier WestJet.

The partnership will see the UK tech developer’s documentation verification system used on 

the majority of the airline’s international network of 110 destinations across 24 countries. 

A trial of the Zamna technology took place on the YYC Calgary International Airport and London Heathrow, and Toronto Pearson International Airport and London Gatwick routes. 

It sought to enhance the verification experience for WestJet guests. It was an 80% rate of consent of participating guests opting in to the Zamna digital intelligence process. 

WestJet reported an average 40% decrease in manual document validation checks taking place at the gate. 

Irra Ariella Khi, chief executive of Zamna, said: “We recognise the critical operational challenges that airlines are going through at the moment, and the resulting pressure on expenditures barring all but jet fuel. 

“That’s why it’s so gratifying that WestJet has seen fit to expand our relationship  to ensure that Zamna technology - working invisibly behind the scenes - can help their guests worldwide.

“Through this partnership, WestJet is demonstrating its ongoing commitment to delivering true customer-centric experiences for their guests through the implementation of Zamna’s digital intelligence.”

 Colleen Tynan, WestJet, vice president, experience management added: “Providing an exceptional guest experience is at the heart of everything we do. 

“Through our pilot program with Zamna, we were able to identify areas of opportunity to increase efficiencies for our guests from the time of check-in to boarding. 

“The increased appetite for an efficient and convenient travel experience is clear amongst our guests. 

“We look forward to continuing to offer our guests the assurance that their travel documents are fully compliant prior to arriving at the airport and decreased airport queues so our guests can look forward to enjoying their airport experience with time to spare post security.”