Protect Group set to offer protection on $7 billion in bookings by end of 2025

Its services are enabled by a AI-driven platform

Ancillary travel products provider, Protect Group, is on track to offer protection to $7 billion worth of travel and event bookings by the end of 2025.

Said to be driven by rising global demand for innovative, tech-driven ancillary services, the company’s Travel, Tours & OTAs vertical alone has recorded a 54% year-on-year growth in conversions.

At the core of the offering is Refund Protect, Protect Group’s flagship product. This allows customers to upgrade their tickets for a full refund in unforeseen circumstances outside their control. 

The company’s AI-driven Pulse platform delivers this, integrating directly with existing systems to deliver scalable and personalised customer experiences.

Protect Group has revealed that its Protect Plus is also gaining traction, with a growing portfolio of ancillary services that includes flight delay compensation, delayed baggage compensation, carbon offsetting, eSIM solutions, and lounge access. 

Jason Walsh, chief product & marketing officer at Protect Group, said: “There’s a clear shift happening in the industry. Travellers expect flexibility, and businesses need smart ways to deliver it. 

"Our results show travel providers don’t have to pick between customer experience and revenue growth. 

"By building refund protection into the booking journey, we’re helping our partners increase conversions, drive repeat business, and grow revenue without adding complexity," he said.