Luxury Escapes enhances customer experience with IBS Software

Partnership was announced at IBS Software' Loyalty forum

Leading Australian travel provider Luxury Escapes has chosen IBS Software’s iLoyal solution to develop its loyalty offering, and enhance the customer experience. 

Luxury Escapes will implement iLoyal with the goal of boosting consumer engagement and loyalty, serving a best-in-class unique user experience for over 7 million global customers.

As one of the world’s fastest growing travel companies, with the implementation of a digital-first loyalty management system iLoyal, Luxury Escapes will gain better customer insights, using this for personalised offers and confidently meeting consumer needs. 

IBS Software’s iLoyal solution offers travel providers the ability to establish tailored customer retention strategies, integrate wider partner product offerings, and even gamify elements for stimulating customer interactions, through mobile or desktop platforms.

Adam Schwab, co-founder & CEO of Luxury Escapes, said, “Continuing to provide customers with a personalised experience through every step of their journey, requires innovative digital solutions that allow us to deliver quality customer engagement. 

"The satisfaction of our customers, and the ability to establish rewards for our repeat customers is of significant value for us, and we are excited to implement the iLoyal solution to allow us to build a luxury personalised loyalty offering for our customer base.”

Sunil George, vice president - ANZ of IBS Software, said: “Welcoming Luxury Escapes as an iLoyal customer demonstrates the value of digital solutions and loyalty programs for all travel services, marking a milestone for us. 

"We are thrilled to see Luxury Escapes implement our digital solution to serve their customers with an engaging and unique experience, investing in the development of the most important currencies in travel; customer loyalty."