Cendyn announces two senior appointments to its international e-commerce team

The digital transformation consultancy for the hospitality sector brings in Kelly Snyder and Sumit Sethi

Digital transformation consultancy for the hospitality sector Cendyn has made two key senior appointments.

Kelly Snyder comes in as vice president of customer success, e-commerce and Sumit Sethi has been appointed regional vice president of eCommerce in India.

Based out of Texas, Snyder will lead a global team of customer success professionals at Cendyn. 

Prior to Cendyn, she held senior marketing and eCommerce roles throughout the hospitality industry, including Auberge Resorts Collection and properties with KSL Resorts. 

Based in Gurgaon, India, Sethi will oversee the regional e-commerce practice in India and will work with the broader e-commerce leadership team to ensure the scalability and optimal performance of defined global eCommerce programs. 

Prior to joining Cendyn, he held leadership positions at well-known hospitality companies including Etraveli Group, Expedia Group and Carlson Wagonlit Travel and MakeMyTrip. 

Michael Bennett, chief marketing officer at Cendyn, said: “At Cendyn, our core mission has always been developing data-driven solutions that allow hotels to better connect with their guests. 

“Understanding the unique goals of each customer and putting the right solutions in place is a pivotal aspect of our e-commerce teams, and both Kelly and Sumit have the drive, experience, and passion to lead Cendyn’s e-commerce teams and customers through the next evolution of our global digital transformation.”