The Finnish flag carrier aims to distribute all of its content and fares through NDC by the end of 2025
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Finnair and Amadeus strike extended deal for NDC fares distribution
Finnair has announced an extended agreement with GDS Amadeus to drive wider adoption of its NDC fares and offers.
The Finnish flag carrier will begin distributing new NDC-sourced content to Amadeus’ global network of travel sellers and corporations in the second half of this year.
This will complement the continuation of distribution of traditional EDIFACT-sourced content through Amadeus.
In 2029, Finnair was announced as the driver airline to integrate Altéa NDC with the Amadeus Travel Platform as part of an IT agreement.
NDC-sourced content will be fully integrated into Amadeus travel sellers’ booking platform, including Selling Platform Connect, Travel APIs and Amadeus cytric Travel and Expense.
The GDS said this will enable agents to search, shop, sell and service Finnair’s NDC-sourced content so that they can “offer travellers more options to better serve their needs”.
Jose-Luis Aragon, regional vice president, air distribution, Europe, at Amadeus, said: “We are very pleased to strengthen our partnership with Finnair to support its digital transformation, in turn accelerating the industry’s journey to enhanced retailing.
“With global travel volumes increasing this summer season, it is important to rebuild and maintain traveller confidence. With new content powered by NDC, Finnair will be able to provide richer, more tailored offers to passengers.”
Finnair is planning to distribute all of its content and fares through NDC by the end of 2025.
Jenni Suomela, Finnair vice president channel management and payments, said: “We are happy to extend our partnership with Amadeus to expand the reach of our offers and bring more choice to travellers.
“This important step supports the fast scaling of NDC, ultimately enabling us to better serve our customers. As travel volumes are increasing, it’s a great time for us to offer new tools to our partners in the global travel community.”
