P&O Cruises claims to be offering improved Wi-Fi access at sea while lowering the cost to passengers.
The new Stay Connected satellite internet packages are always on, so passengers have internet 24/7.
Prices range from £7.75 to £24.95 for 24 hours access across three types of Wi-Fi packages across all ships.
Packages can be purchased on a daily or whole cruise basis, with the ability to upgrade.
The Connect Package at £7.75 for 24 hours, includes internet messaging and social media.
The Browse Package at £12.50 for 24 hours, includes web browsing, email, internet messaging and social media.
The Works at £24.95 for 24 hours, allows streaming of YouTube, Spotify and
Apple Music, video call, browse, email, and sharing via social networks.
P&O Cruises senior vice president, Paul Ludlow, said: “People are used to accessing anything at a touch of a button or swipe of a screen 24/7 and this doesn’t change just because they are on holiday.
“We’ve listened to feedback and have invested significantly in the service to offer packages which are not only great value but also flexible.
“Guests can now choose a package which works best for them based on their needs and how they normally use the internet.
“Guests can purchase satellite internet credit before they sail or purchase their package at any time during the cruise.”