Travel technology specialist Multicom has revealed new branding intended to underline the importance of its network of relationships with clients and suppliers.
The new look, and a new strapline “Travel Technology That Means Business” was unveiled at the two-day Travel Technology Europe trade show in London last week.
The new branding and logo will be rolled out across all Multicom materials, digitally and in print, in the coming months.
John Howell, managing director of Bristol-based Multicom, said: “Multicom is defined by the connections it facilitates and this new branding captures that in a very clear and powerful visual form.
“We’re very pleased with the outcome of this review and the design that we have chosen to move ahead with is fresh, clean and distinctive and will define our business moving forward.”
Last December Multicom announced a strategic partnership with fellow Bristol digital firm Digital Visitor under which the latter’s social media solution was added as an optional to its core FindandBook technology to help improve conversions.