© Travolution archives30 Euston Square, Kings Cross, London | Thursday 28 September 2017 This year’s event focused on the impact emerging technologies are having on the travel sector IBM joins discussion on future of travel tech The impact of emerging tech on travel Technology can reduce risk of cross-border payments Set aside 10% of marketing budget for video, says Beautiful Destinations founder ‘Embrace reviews – they are not going away,’ says TripAdvisor Multi-channel service can bag you lifetime customers, says Zendesk Rentalcars.com says machine learning can create ‘frictionless’ customer service This year’s start-up pitch winner is… Hotels fear AI could lead to over-reliance on OTAs GDPR: ‘Brands will get better at looking after people’s data’ Brand gives tour operators boost over OTAs, says Thomas Cook’s digital chief IBM says blockchain has ‘huge potential’ in travel Harness customers’ data, but don’t be creepy Forget owning the customer in the sharing age, says Travelport boss If you want quality UGC just ask for it, says Reevoo Trip log app HOOF steps in to the travel curation space