HBX Group has unveiled Carlos Muñoz as Chief Executive Officer, taking charge of the group from next month.
Muñoz is a co-founder of the HBX Group and most recently served on the Board as a as a Non-Executive Director at the Annual General Meeting on 12 February 2026 but has had several senior executive roles during his time at the firm, including deputy CEO, chief commercial officer, chief operating officer and managing director, leading global commercial strategy, product innovation, partnerships and operational integration across Europe, Asia and the Americas.
The firm have said his appointment as its next CEO follows a “comprehensive search process” led by the Board to identify the “right leader” for the next phase of HBX Group’s growth, following the retirement of its outgoing CEO Nicolas Huss in September, this year.
Carlos Muñoz, incoming CEO, said: “HBX Group has been an important part of my professional life for many years, so it is a great privilege to have the opportunity to lead the business as CEO. We have exceptional people, strong relationships with customers and partners around the world, and a leading position in B2B travel technology.
“As AI and digital innovation reshape our industry, I look forward to leveraging our technology solutions, data capabilities and talented teams to accelerate execution, unlock new opportunities for growth and create long-term value for our partners and shareholders.”
James Bilefield, chair of HBX Group, added:
“Carlos is an outstanding leader with a deep understanding of HBX Group, its people and its markets. As a co-founder and former senior executive of the business, he combines extensive industry knowledge with a strong technology background and a proven track record in platform development, innovation, commercial leadership, and operational delivery.
“His ability to bring together technology, data and business strategy will be particularly important as AI creates new opportunities across the travel industry.
“I would also like to thank Brendan Brennan, Interim CEO and CFO, for his excellent leadership. He has provided continuity and stability for the business and managed the transition with great care and professionalism.”
He will remain on the Board, becoming an executive director instead now.
