AccorHotels is expecting to double sales in the next two years after it announced a strategic partnership with bedbank Hotelbeds.
This partnership is focused on expanding into new markets, gaining new business and generating growth.
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It will consolidate and increase business which overlaps between the firms by identifying the areas where the strategies of the two companies – long-standing B2B partners – align.
The agreement has been trialed over the summer and Hotelbeds says it has recently registered its best ever bookings results from the hotel chain.
Carlos Muñoz, managing director at Hotelbeds, said “We are very excited and pleased to confirm that we have taken our longstanding relationship with AccorHotels to the next level with this strategic partnership.
“This summer´s trial resulted in the best ever booking results we’ve seen for the hotel. Based upon this we are already working together on a plan to double the amount of bookings that AccorHotels receives through Hotelbeds within the next two years.”