A new partnership between digital marketing platform GuestCentric Systems and property management system Hotelogix has been announced.
The alliance will automate hotel operations with channel manager, booking engine and front desk, designed to offer easier management of hotels.
The system offers hotels a centralised dashboard through which they can manage all channels and a channel manager that supports over 400 real-time integrations with Hotelogix’s PMS, which is being used in more than 100 countries.
GuestCentric customers who opt for Hotelogix will enjoy two months’ complimentary credit as part of the deal.
“This partnership allows us to expand our business into the North American and European markets where GuestCentric is more popular, giving us the opportunity to learn with an innovative company in hospitality and technology,” said Aditya Sanghi, chief executive and co-founder of Hotelogix.
“Their extensive experience will strengthen our services, and our PMS solution will bring hoteliers an integrated platform to manage their business.”
The firms hope the partnership will attract more direct bookings and drive incremental revenue.
“We share the same mission with Hotelogix to help hoteliers maximize revenue and provide their guests a seamless experience,” added Pedro Colaco, chief executive of GuestCentric, who said the partnership would help his firm expand into the Middle East and South East Asia.
“The complete two-way integration of their PMS with our innovative digital marketing software will provide hoteliers an integrated hospitality solution.
“Hoteliers will now be able to run operations in a faster and more efficient way, and focus their efforts in providing guests a unique experience.”