Annual trade exhibition Travel Technology Europe is to be renamed the TravelTech Show in 2021, it’s eighteenth year.
Organisers have already announced the show will be delayed until June next year when it will switch venue from Olympia in west London to the Excel exhibition centre in the east.
It had been previously announced that a hybrid event is planned to be held in the show’s traditional February time slot.
The TravelTech Show will take place alongside the Business Travel Show on June 22-23 as part of a global ‘follow the sun’ event with virtual events in Asia and north America.
The live face-to-face London event will see visitors and exhibitors network browse stands and attend sessions at the Excel centre.
A new hosted buyer programme will launch to support buyers attending the London event.
David Chapple, managing director UK at Northstar Travel Group, said: “The launch of TravelTech Show is the next stage of evolution for us and the industry and we’re really excited at the prospect of bringing together an international audience of senior digital, marketing and commercial technology specialists to learn, grow, sell and buy from each other.
“Powered by the global might of the Northstar Travel Group brands, including Phocuswright and WiT, buyers from across the global tourism sector will be introduced to innovations, macro and micro trends and original technology to bring their tech stack bang up to date.
“There will be tons of opportunity for networking in-person and online, to benchmark their businesses and technology offerings against their peers and competitors, and to find new routes to increased efficiencies, boosted revenues and better customer journeys through the educational programme.”