Singapore Airlines’ offshoot Scoot has become the first low-cost carrier to be featured on Skyscanner’s direct booking platform.
It is also the first carrier in the Asia-Pacific region to be able to sell tickets directly within travel search site Skyscanner’s platform.
Users in the UK, Australia, Singapore and India will be able to search and book Scoot fares directly within Skyscanner desktop and app, with added extras such as baggage and choice of seating to be added in the near future.
The platform enables travellers to research, choose and immediately book itineraries within Skyscanner without having to re-direct to supplier sites.
The latest direct booking partnership follows Skyscanner’s recent integration of the Navitaire booking system and comes as Scoot prepares for its first long-haul route into Europe this summer.
Customers are being encouraged to book through Skyscanner with a 20% discount on Scoot lead-in fares until February 12.
Skyscanner product director Filip Filipov said: “We believe direct booking is the evolution of metasearch ensuring that travellers continue to have their booking facilitated directly within the site, with a seamless transaction from start to finish.
“We believe our powerful direct booking capability is good for customers who can complete their booking with as little friction as possible, and good for airlines, giving our partners like Scoot the ability to showcase their ancillary product options directly to the booking customer with a fully Scoot-branded checkout flow.
“With our platform’s compatibility with any NDC-ready provider, and the ability to support several other integration types, we intend to remain ahead of the curve in offering our partners industry-leading distribution options.”
The airline’s chief commercial officer, Leslie Thng, added: “Scoot believes strongly in the global appeal of our product proposition, which combines great value air fares with an extensive range of innovative inflight amenities and ancillary products.
“Scoot’s network presently spans 23 cities across Asia Pacific. Now that we are preparing to spread our wings further with our first truly long-haul route from Singapore to Athens from June 2017, it is more important than ever before that we continue to broaden our customer reach worldwide.
“Coming onto Skyscanner’s direct booking platform will stand us in good stead in this regard.”