Silver Travel Advisor has entered into a new partnership with Age UK, to help improve their services to the over 50’s category of travellers they represent.
The company launched last year and specialises in offering advice to older holidaymakers through their travel review and advice website, which is the only one of its kind in the UK.
Silver Travel Advisor has announced it will be collaborating with Age UK by contributing to the travel and lifestyle section of the Age UK website, which attracts 5.5 million visitors each year.
“The new venture with Age UK will enable us to reach out to a much wider audience of older people who may be interested in contributing to both the website and the forum,” said Debbie Marshall, the managing director of Silver Travel Advisor.
Tom Wright, group chief executive of Age UK, said: “This is an exciting venture for Age UK and I’m sure our website users who are looking to enjoy travelling in later life will find the new content really informative.
“By bringing in the expertise of Silver Travel Advisor, we feel we’ll really enhance the quality and value of the Travel & Lifestyle offering of our website.”