Former Affordable Car Hire national sales manager Abbey Thomas has joined Vertical Systems as Key Accounts Manager.
Vertical Systems plans to launch an "exciting new generation" product suite.
The company currently supplies the TARSC and Magic Desktop systems.
CEO Mike Russell said: "We are delighted to welcome Abbey to our group to help launch a suite of new products to the market and build on key partnerships. Abbey's knowledge and experience in the industry will be extremely beneficial for a business keen to strengthen our support to the UK travel trade during these challenging times."